Alexia Putellas.
Logo Reveal.
The Logo reveal for La Reina. The Alexia Putellas Phantom 6 Player Edition. Her Nike logo comprises a pair of 11s that combine with an elegant “A” to form a crown that nods to her jersey number, first initial and nickname.
“When I started watching Barça, I remember 11 was Rivaldo, a lefty, I fell in love with that number. Everyone wants number 10, but 11 is special. When someone watches 11, I want them to think of Alexia.”
Team, Team, Team:
Directed by Julieta Lasarte
Produced by Canada
Cinematography by Jesus Ponce
Edit by Simon Garcia
Colour by Maria Nualart
Sound by Industries Soniques
Agency DoubleYou.
DoubleYou Team: Luis, Xavi, Carlota
Swoosh Team: Marina, Kieren, Jordi, Alex and Helena.